16 screens analyzed · 4 sections · severity mapped
01 Home screen
KYC banner dominates the entire screen the balance is locked behind a padlock icon with no explanation of why it's locked or what happens after verification.
EGP 0 is the first thing a merchant sees every time they open the app creates immediate anxiety with zero reassuring context or next step.
Two floating action buttons (headset + chat bubble) compete for attention in the same corner it's unclear which one to tap when you need help.
The "Complete KYC" CTA is outlined and ghosted not visually prominent enough for what is the single most critical onboarding action in the app.
The feature cards (Accept payments, Get verified, 0% Transaction fees, Instant transfers) are a solid onboarding pattern that communicates value clearly.
02 Payments & recent activity
The zero state reads "You don't have any transaction" no icon that communicates the state meaningfully, no actionable guidance, no next step. A dead end for a new merchant.
The Transfers tab shows only three words "No transfers history" with no illustration, no explanation, and no call to action. Feels like a broken screen.
No summary totals anywhere on the payments screen a merchant cannot see their revenue for today, this week, or this month at a glance. They would have to manually count individual transactions.
The date filter defaults to "This month" on one version of the screen and is unselected on another inconsistent state across the same screen.
The tab label "Link Managem..." is visibly truncated with no affordance to scroll or reveal the full label.
The search + filter + sort pattern on the transactions list is solid the right tools are present, they just have nothing to work with yet.
03 Balances screen
"EGP 0" displayed in massive bold type on a bright blue header visually reads as an error state, not a financial dashboard. No context for what this number represents or when it will change.
No payout timeline anywhere a merchant has no idea when their settled funds will be transferred to their bank account. This is one of the most common merchant complaints across all FinTech apps in this market.
"Bills balance" and "Breakdown by payment method" are shown with no tooltip, no explanation, and no supporting copy. A non-technical merchant has no idea what either term means.
The structural concept of breaking balance down by payment method (Cards & Wallets vs Alternative payments) is the right idea it just needs real data and plain-language labels to land.
04 More screen & settings
Daftar a customer credit ledger tracking money owed to and from the merchant is buried three taps deep under More → Reports → Daftar. This is one of the most locally relevant features in the entire app for Egyptian SME merchants, and it is completely invisible from the home screen.
The grid icon navigation uses inconsistent icon styles throughout flat, illustrated, and 3D icons appear side by side. The "More" screen feels assembled, not designed.
"Trending 🔥" badge appears next to settings items like User feedback and Profile settings it is completely unclear what "trending" means in this context or why a settings item would trend.
The Limits and controls screen mixes three different data types transaction fees, frequency limits, and amount limits in a single dense list with no visual hierarchy or grouping logic.
The fee structure (1.8% + 2 EGP Local / 2.6% + 3 EGP International per transaction) is right-aligned in light gray text with no explanation, no example, and no plain-language summary. A merchant cannot easily calculate what they actually pay per sale.
The Help Center structure (FAQ, Call us, Live chat) is clean, clearly labeled, and well organized.